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TDC approves overhaul of Elite Event funding guidelines; program caps and criteria increased

2118416 · January 16, 2025
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Summary

The Tourist Development Council voted to recommend a substantive change to the Elite Events funding guidelines, increasing the program cap (TDT allocation) and raising funding maximums and eligibility thresholds; the change will go to the Board of County Commissioners for final approval.

The Tourist Development Council voted to forward a revised Elite Events funding program to the Board of County Commissioners after hearing a detailed proposal from Visit St. Pete Clearwater staff.

Craig Campbell, director of community and brand engagement for Visit St. Pete Clearwater, said the proposal responds to an earlier increase in available event funding in the TDT plan and reworks eligibility, funding ranges, PR/media criteria and sustainability considerations. "The first big domino to fall, was the change to the tourist, development tax plan, the TDT plan, of funding for events. The cap was increased from 2,000,000 to $3,000,000 so that really opened up a lot of opportunity for us to make…

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