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United Way Wayne County plans centennial celebrations, three-year shift to focused anti-poverty work

January 01, 2025 | Wayne County, North Carolina


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United Way Wayne County plans centennial celebrations, three-year shift to focused anti-poverty work
A United Way representative told Wayne TV on a local broadcast that United Way Wayne County will mark its 100th year of service in 2025, open a new downtown office at 309 North William Street and begin a three‑year transition to an "issue focus" model that will concentrate resources on poverty.

The approach, the representative said, will let the organization "tackle a small number of issues, but really throw a lot of resources at those issues," and follow a period of community surveys and consultations with major donors. "2025 is gonna be a big year for us. It is our centennial year. We're celebrating a century of service in 2025," the representative said.

United Way moved into the new office in mid‑September and will mark the space with a ribbon cutting on Jan. 31, the representative said. "So we'll have several celebrations, but our first one will be January 31st, because we'll do a ribbon cutting for our new office space," the representative said. The office location was given as 309 North William Street; the representative said the site is closer to downtown with "plenty of parking" and more meeting space.

The organization described the issue‑focus change as the result of about 10 months of planning in 2024 that included community surveys and meetings with donors. The representative said poverty was selected as the first focus area and that the shift will be "a slow, intentional process" expected to take about three years to be fully implemented.

United Way staff discussed how campaign fundraising figures affect service allocations. The representative said the nonprofit is still in its annual fundraising campaign and that year‑end giving can change final totals, noting the organization had reached roughly 99% of its goal late in the prior year. The representative added that campaign results drive the budget and how the organization funds partner nonprofits.

The organization also described the volunteer review process for funding recommendations. "We have more than 40 volunteers who are going through all those applications," the representative said, and volunteers are divided by focus areas so they can evaluate needs without being overloaded.

The segment closed with a reminder that individuals can donate through the organization's website at unitedwayne.org and that the centennial will include events throughout 2025.

Ending: United Way Wayne County said it will continue monthly updates on the station and expects to publish schedules and more details about centennial events and the issue‑focus work as the year progresses.

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Scribe from Workplace AI
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