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County receives ExploreSullivan quarterly report; commission approves $137,336 occupancy‑tax appropriation to regional tourism association

6423566 · October 17, 2025
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Summary

ExploreSullivan/Northeast Tennessee Tourism Association presented quarterly marketing results and a national advertising plan; commissioners approved the county’s scheduled occupancy‑tax payment of $137,336.43 to NEDA for destination marketing.

Representatives from ExploreSullivan (Northeast Tennessee Tourism Association) presented the county’s quarterly tourism marketing report and forthcoming national advertising, and the commission approved the quarter’s occupancy‑tax appropriation to NEDA.

Alicia Phelps, lead for the county partnership, reviewed metrics from July through September, reporting nearly 11,000 site visits to exploreSullivan.com and a surge in specific assets distributed to…

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