Get Full Government Meeting Transcripts, Videos, & Alerts Forever!
Get email alerts on the Planning Master Plan Branding topic
No spam. Unsubscribe anytime.
Planning Commission selects branding preference for Oklahoma County master plan, rejects rural-themed option
Summary
The commission voted to reject a rural-themed branding option and indicated a preference for Option 2 (sun and rolling hills) with removal of wheat graphics; Option 3 was the second choice. The County Commissioners will have final input.
The Oklahoma County Planning Commission voted Oct. 16 to exclude a rural-themed branding option for the county’s new master plan and to express a preference for a simpler sun-and-rolling-hills logo.
Staff presented three design options for a branding mark to appear on the master plan document. Option 1 featured a farmhouse, windmill and silo; several commissioners said that option projected a rural image they did not want for the county-wide plan. Option 2 used a simple seal with sun and rolling hills; Option 3 was similar but emphasized wheat imagery.
The motion the commission passed stated that the body preferred Option 2 with the wheat graphics removed and that Option 3 would be the second choice if the board of county commissioners declined Option 2. Commissioner Gary Jewell abstained in the roll call; Commissioners Rob Talbot and Greg Davidson voted yes; Commissioner Paul Foster voted no and said he preferred Option 3. The staff presenter reminded the commission that the Board of County Commissioners will have final input on the master plan branding.
Commissioners said they wanted the master plan mark to avoid an image that suggests the county is primarily rural. Staff will communicate the commission’s preference to the consultant and to the county commissioners as part of the plan review process.
