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Orland Park expands outreach, plans website ADA remediation by April 2026
Summary
Communications reported growing social media reach and video production, a return to eight printed publications, and a website ADA remediation project targeted for April 2026; staff proposed small budget increases for printed mailings and ADA work.
Communications and marketing staff told trustees that village outreach metrics have improved and that FY2026 will include funding to remediate the village website for Americans with Disabilities Act (ADA) standards ahead of an April 2026 target.
Vince (communications director) reported significant digital growth over a 12‑month span: Facebook up ~2,000 fans with 8 million impressions; Instagram ups of roughly 1,000 followers and 800,000 impressions; X (Twitter) growth modest; YouTube subscriber gains; and a regular program of videos, livestreams and board meeting briefs that produced tens of thousands of views.
Communications staff also noted a return to eight printed publications this year (resident and senior newsletters, police annual report, budget brief and other newsletters) after constrained years due to turnover in the department. Staff requested a modest increase in the 2026 budget to support printed outreach such as targeted postcards and letters for major projects (for example fiber construction notices and event promotions).
On the website, communications and IT will work on a remediation program to meet ADA compliance goals by April 2026. Vince said remediation already includes fixing broken links and misspellings, and PDF remediation is scheduled; staff are working with IT and an intern to carry out remediation in stages.
Trustees asked about metrics for effective outreach; Vince cited a 2023 communications survey showing social media as the primary channel for residents but also a continuing preference among many residents for printed mailings.
Ending: Communications will continue ADA remediation work, produce more narrative video content and return with campaign metrics as the FY2026 plan unfolds.
