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Fire department apologizes for contracting Koven Collective without required procurement steps; board approves payment
Summary
Baltimore's Fire Department presented an unauthorized $200,390 advertising contract with Koven (Koven/Koven Collective LLC) to support smoke‑alarm and EMS recruitment campaigns, acknowledged procurement and advertising‑threshold violations, and described corrective steps; the Board of Estimates approved the item.
The Board of Estimates on Oct. 15 approved a $200,390 payment and ratification related to an advertising and recruitment contract the Baltimore City Fire Department executed without required procurement approvals.
John Marsh, presenting for the department, said the fire agency retained Koven Collective LLC to run two campaigns: a smoke‑alarm education effort focused on older adults and residents with hearing impairments (so‑called bed‑shaker smoke alarms) and an EMS recruitment campaign aimed at EMTs and paramedics. Marsh described the contract's deliverables as including strategy development, creative design, media…
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