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Visit McKinney board hears staffing and marketing wins; hotel tax collection from VRBO to begin in November
Summary
Visit McKinney staff reported organizational changes, marketing awards and RFP wins, and that a city ordinance change will require online platforms to collect the hotel occupancy (hotel) tax — with collections from VRBO expected to begin in November.
Visit McKinney Executive Director Aaron Warner told the board Tuesday that staff and board transitions, marketing awards and new event wins rounded out the organization’s activity as the 2025 fiscal year closed.
“We don't have finance and marketing updates this month … so that in October, once we have the new board seated, we're gonna start reporting 1 month in arrears,” Warner said, describing an internal reporting cadence change tied to new agenda reporting requirements.
Warner also noted outgoing…
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