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Planning commission endorses wayfinding sign refresh, forms ad hoc committee
Summary
Commissioners reviewed mock-ups and funding for a proposed wayfinding sign update in downtown Willows and voted to form an ad hoc committee to refine designs; staff said roughly $9,700 is available from PG&E and local funds.
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The Willows Planning Commission provided direction on a downtown wayfinding sign design project and voted to form an ad hoc committee to refine designs and provide community input.
City staff told the commission they have funds available for sign updates including $4,729 from local (referred to in the packet as “Gwill” funds) and a PG&E grant, for a combined approximate budget of $9,700 to replace at least four wayfinding signs and potentially add signs at Interstate 5 off ramps. Staff said no final design is set and presented several mock-ups for the commission and public to review.
Charlie (staff) and Commissioner comments spanned color, font, icons and placement. Public commenters favored a rural-style sign and suggested using a willow-tree icon to reflect local heritage. Commissioner Keith Quorum suggested emphasizing the city name and said Wood Street signs should be larger and more visible to motorists; staff noted the city is responsible for street-name signs in the relevant locations, not Caltrans.
After discussion, the commission moved to establish an ad hoc committee to develop design recommendations. The motion requested two planning commissioners (Keith Quorum and Bobby Nygaard), one city council member and two local business owners be appointed to the committee. The motion was seconded and approved; staff said it would return with any required agenda item to formally create the ad hoc committee or run a special meeting to convene members.
Staff said the project is part of a larger sign program that could eventually replace faded street-name and stop signs; if bids come in under budget, staff may consider classic-style poles and larger, more reflective signs on major approaches to downtown.
The commission asked staff to confirm PG&E grant timelines and to bring back refined mock-ups and scheduling options for community input and council coordination.

