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Franklin SSD rolls out brand refresh across schools and district materials
Summary
District staff reported progress on a multi‑year branding refresh tied to the Aspire 2029 strategic plan, including new logos on vehicles, banners, murals, a rebranded Storybus Mobile Library and a district guide. The campaign received national recognition from the National School Public Relations Association.
The Franklin Special School District presented an update Sept. 8 on a multi‑year branding refresh that staff said is aligned with the district’s Aspire 2029 strategic plan.
Dr. Becker, speaking for teaching and learning, summarized recent work to implement the district’s refreshed logo and color palette beginning with the most visible items and while remaining “fiscally mindful and responsible,” he said. Examples staff reported…
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