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Authority approves $25,000 participation for river-cruise marketing to boost ridership
5839857 · September 23, 2025
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Summary
The Riverfront Redevelopment Authority approved a $25,000 financial participation to support the Oklahoma River cruise FY26 sales and marketing plan, with staff outlining promotions that helped drive nearly a 10% ridership increase year over year.
The Oklahoma City Riverfront Redevelopment Authority on Sept. 23 approved a resolution providing $25,000 to support the fiscal year 2026 Oklahoma River cruise sales and marketing plan.
Armando, a river-cruise staff presenter, summarized the FY25 promotions and FY26 outlook before the vote. He said promotions such as a…
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