Get Full Government Meeting Transcripts, Videos, & Alerts Forever!
Visit Redding reports growth in hotel stays, urges restored marketing funds
Summary
Visit Redding reported a year of stronger local visitation metrics — increased website traffic, length of stay and repeat guests — and warned that cutting marketing and public relations could reduce future visitation gains.
Danny Orloff, tourism marketing director for Visit Redding, told council that year‑over‑year metrics show growth in key areas but cautioned that cuts to marketing and public relations could blunt future gains.
Orloff said local transient‑occupancy‑tax (TOT) revenues have stabilized after recovery from the pandemic; website visits rose 14% and ad impressions were up about 25% in the latest year. He told council…
Already have an account? Log in
Subscribe to keep reading
Unlock the rest of this article — and every article on Citizen Portal.
- Unlimited articles
- AI-powered breakdowns of topics, speakers, decisions, and budgets
- Instant alerts when your location has a new meeting
- Follow topics and more locations
- 1,000 AI Insights / month, plus AI Chat
