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Salinas accepts Cities for Financial Empowerment planning grant to design no‑cost counseling center for residents
Summary
The City of Salinas accepted a $20,000 planning grant from the Cities for Financial Empowerment Fund to complete feasibility and planning work for a municipal Financial Empowerment Center that will provide no‑cost, individualized financial counseling to residents. Staff will continue fundraising and return with an implementation plan.
The Salinas City Council unanimously approved acceptance of a $20,000 planning grant from the Cities for Financial Empowerment (CFE) Fund to develop a locally led Financial Empowerment Center (FEC), a program model that offers professional, individualized financial counseling to residents as a free public service.
What the program is: CFE Fund representatives described the FEC model as a municipally led service delivered by a local nonprofit contractor. Counselors meet one‑on‑one with residents to address personal finance issues such as banking access, debt reduction, credit building, budgeting, savings and legacy planning. The model emphasizes no‑fee counseling, data tracking through a standardized database and municipal branding to establish public trust. CFE Fund noted national program results,…
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