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Leesburg commission advances tree‑walk brochure update and signage plan
Summary
Commissioners reviewed photo updates and suggested adding or replacing entries in the downtown tree‑walk brochure, discussed sign design and approvals required in the historic district, and received a printing quote for updated brochures.
The Leesburg Tree Commission reviewed proposed edits to the downtown tree‑walk brochure, considered adding replacement specimens, and discussed options for small interpretive signs to accompany a reprint and a mobile app.
An intern photographed candidate trees and commissioners walked the existing route to identify trees that have been lost, replaced or butchered by utilities. Commissioners suggested adding several specimens (for example, big leaf linden, black cherry and Chinese chestnut entries) to reach a target of roughly 20 featured trees on the updated walk. Members also discussed whether to add trees located outside the immediate courthouse/cemetery area (for example, on properties such as Dodona Manor) and noted landowner or property‑manager approval would be required for signs on private property.
Signage and approvals: The commission reviewed an example of an aluminum die‑cast sign and smaller stand‑mounted plaques. Members noted any new signs would be subject to the town’s sign regulations and additional review because the downtown is in an old and historic district; the commission would need property‑owner permission for placement on private sites such as churches and cemeteries.
Printing and costs: The commission received a quote from BrandCracked Marketing (formerly AlphaGraphics) for 1,000 copies of a revised brochure at about $750, and staff said the vendor could produce a revised map for the commission and an image set for the mobile app. Members discussed matching sign design to the brochure and coordinating messaging for a reprint and app release.
Why it matters: Updating the tree walk helps promote downtown heritage, drive pedestrian visitation and support tree conservation messaging. Commissioners emphasized getting accurate current photos and verifying species before printing.
Next steps: Staff will share the photo file via a shared folder and circulate a final tree list and map edits for the commission to approve, after which the commission will move forward with printing and sign procurement subject to property and historic‑district approvals.
