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Communications coordinator reviews grants, ad campaign and virtual academy enrollment trends
Summary
District communications staff summarized a downward federal-grant trend, pending grant outcomes, and a new paid streaming and social ad campaign targeting Milwaukee-area households to grow St. Croix Virtual Academy enrollment.
District communications staff reported on grant applications, federal funding trends and a new advertising push for the St. Croix Virtual Academy.
The communications coordinator told the board that federal grant funding for nonprofits and school programs has declined and that local and foundation giving has become more important; the coordinator said foundations increasingly prioritize DEI and data-driven outcomes. Staff listed several grant applications made last year and said the district is still waiting…
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