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Speedway cable commission looks to sponsorships, student partnerships to offset declining cable revenue
Summary
Cable commission proposed a $237,061 budget for 2026 (3.3% increase) and described sponsorships, production-for-hire work and an expanding partnership with the high school media program to support live sports coverage and station upgrades.
The Speedway Cable Commission presented a proposed 2026 operating budget of $237,061 (a 3.3% increase) to the council on Aug. 20 and described efforts to replace declining Comcast-derived revenue with sponsorships, production services and student partnerships.
Bridal Pierce (station manager) said the commission has generated roughly $4,500 in sponsorships to date plus about $2,300 in production fees for…
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