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Council directs staff to pursue Tier 2 headliner for Cathedral City Balloon Festival; mayor pro tem votes no
Summary
After a lengthy discussion about cost, ticketing and sponsorships, the City Council authorized staff to pursue a mid-level (Tier 2) Saturday night headliner and to negotiate sponsorship and revenue-sharing terms for the 2025 Cathedral City International Hot Air Balloon Festival.
The Cathedral City City Council on Aug. 13 directed staff to pursue a Tier 2 Saturday night headliner for the city’s annual hot-air balloon festival and to negotiate sponsorship and revenue-sharing terms for any artist contract, but it did not finalize or sign any artist agreements.
Why it matters: The festival is Cathedral City’s signature event and draws tens of thousands of attendees; choosing a higher-tier headliner affects the city budget, ticket prices and sponsorship strategy.
What the council decided
Council voted 3–1 to approve pursuit of the Tier 2 option; Mayor Pro Tem Tim Gregory cast the sole recorded no vote. The motion, made by Council member Gutierrez and seconded…
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