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Dawsonville DDA director: marketing plan under budget; concerts and billboard underway
Summary
Downtown Development Director Amanda Edmonson reported the DDA's marketing plan came in under budget and that concert sponsorships and a billboard contract are in place; staff will provide further details at the next meeting.
Downtown Development Director Amanda Edmonson told the Dawsonville Downtown Development Authority at its Aug. 20 special called meeting that the marketing plan items the board approved have been completed and came in under budget.
“We have completed the marketing plan items that you decided on, and we’ve come in under budget,” Edmonson said. She told the board the downtown program has continued planning concerts, that the first concert is scheduled to be live this weekend, and that the DDA had executed a contract for a billboard as part of its marketing work.
Edmonson said the board had made additional expenditures for marketing related to the concerts and that sponsorships were coming together. She also presented a proposed addition to the DDA’s application in a traditional project-management format and said the board could review it in more detail at the next meeting or provide feedback before then.
Edmonson said the DDA would defer selecting signers until the next meeting. No public commenters signed up during the meeting’s public input period.
The board did not take formal action on the marketing plan or concerts at the special called meeting; Edmonson said staff would provide additional details at the next meeting.
