Get Full Government Meeting Transcripts, Videos, & Alerts Forever!
McMinnville committee approves $139,000 marketing contract with Design Sensory; picks cooperative partner for winter campaign
Summary
A McMinnville tourism committee voted to recommend a $139,000 contract with Design Sensory for seasonal marketing, creative assets and interim website work, and to partner with Advanced Travel and Tourism for a winter media buy that carries a $15,000 state match.
The McMinnville Tourism Marketing Committee voted to recommend that the tourism department enter a contract with Design Sensory to provide marketing campaign management, creative content, seasonal branding and interim website work under a $139,000 agreement.
The contract as described at the meeting includes paid media placement and creative services intended to promote visitation year-round, with an emphasis on increasing off-season visits. Committee members were told $60,000 of the $139,000 would go to marketing campaigns (advertising placed in front of target audiences), and the remaining amount covers services and creative work. The staff presenter also described a down payment at contract signing of $4,000 and monthly installments of $8,500 through the end of the fiscal year.
Committee members discussed seasonal branding and the…
Already have an account? Log in
Subscribe to keep reading
Unlock the rest of this article — and every article on Citizen Portal.
- Unlimited articles
- AI-powered breakdowns of topics, speakers, decisions, and budgets
- Instant alerts when your location has a new meeting
- Follow topics and more locations
- 1,000 AI Insights / month, plus AI Chat
