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Balch Springs EDC approves $5,750 share for Placer AI demographic services

5442470 · July 21, 2025
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Summary

The Balch Springs Industrial and Economic Development Corporation (Type A) voted unanimously to approve up to $5,750 to renew Placer AI demographic data services, one-third of a $23,000 contract shared among EDC Type A, Type B and tourism (HOT) funds.

At its July 21, 2025 meeting, the Balch Springs Industrial and Economic Development Corporation (Type A) board voted unanimously to approve funding not to exceed $5,750 for demographic-reporting services from Placer AI.

Staff described Placer AI as a vendor the city uses for real-time demographic and visitor data that helps the city and economic-development staff market to retailers and…

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