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Monterey County's 2024 crop report nears $5 billion: strawberries top $1 billion for first time; cannabis excluded from main total

5114177 · July 2, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

County Agricultural Commissioner Juan Hidalgo presented the 2024 Crop and Livestock Report showing $4.99 billion in gross agricultural production; strawberry production exceeded $1 billion for the first time. Officials said cannabis numbers were reported separately and would push the total above $5 billion.

The Monterey County Agricultural Commissioner's 2024 Crop and Livestock Report, presented to the Board of Supervisors on July 1, measured gross agricultural production at $4.99 billion for 2024, a 15% increase over 2023; the figure excludes cannabis data reported separately, which county staff said would push the total above $5 billion.

Key numbers and trends: The 2024 report shows a near-record total driven by recoveries from 2023's winter storm damage and generally favorable weather. Strawberries were the county's single most valuable commodity and, for the first time, surpassed…

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