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City council approves $91,095 branding contract after debate over scope and cost
Summary
After lengthy debate about scope, optional logo work and hours, Plantation Council approved a not-to-exceed municipal branding and communications contract with Conceptual Communications; council members pressed staff for tighter cost controls and greater internal involvement.
Plantation's City Council on Tuesday approved a professional services contract to revise the city's branding, templates and public-facing communications in a plan intended to unify message and improve resident engagement.
The council approved the contract for Conceptual Communications after discussion about the not-to-exceed amount and optional design work. Council members expressed concern that the $91,095 pricetag was higher than expected for a branding refresh; one council member moved an amendment to…
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