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Committee debates hotel-incentive tiers, tasks ad hoc to consult Hollister and resubmit simplified draft

5071611 · June 26, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

Committee members and the hotel-incentive ad hoc discussed a tiered transient-occupancy-tax (TOT) rebate proposal, raised concerns the draft thresholds are unrealistically high for San Benito County, and directed the ad hoc to lower thresholds, clarify renovation rules and consult the City of Hollister before returning with a revised draft.

The Tourism Advisory Committee discussed the ad hoc’s draft hotel incentive program, focusing on whether the tiered investment thresholds and TOT-rebate percentages fit San Benito County’s market.

Committee members said the ad hoc’s draft used investment ranges the group considered appropriate for much larger markets; one committee member said, “I think the numbers are too high,” and recommended lowering the thresholds by a factor of five to 10. Ad hoc members said the tiered approach was intended to reward larger investments while still allowing incentives for renovations and additions.

The ad hoc explained its preference for using transient-occupancy-tax…

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