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TMI endorses staff recommendation to raise weekly Via Pass; staff to continue Downtown pilot
Summary
City staff reported on July 7 that the on‑demand rideshare pilot to Downtown Sacramento has produced thousands of trips and that the program’s operating cost per ride is about $16; the TMI voted 3–1–1 to recommend city council approve increasing the weekly Via Pass from $15 to $28 ($14 discounted) to reduce subsidy pressure.
At the July 7 Transportation, Mobility and Infrastructure Commission meeting, senior transportation planner Stephanie Chan presented an update on West Sacramento’s on‑demand rideshare program (contract with No Nomad Transit LLC, operating as Via) and a Downtown Sacramento pilot conducted under a memorandum of understanding with Sacramento Regional Transit and Yolo Transit District.
Chan said the city launched the program in May 2018 and re‑contracted with Via for 2024–27. City staff reported approximately 198,000 completed rides in fiscal year 2024–25 and said the Downtown pilot (October 7, 2024–December 25, 2024 free‑fare period, continued in paid mode through June 30, 2025) generated roughly 16,000 rides in that test window. The pilot used three pick‑up/drop‑off zones (Kaiser downtown medical offices, the downtown…
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