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Pflugerville council and PCDC agree to issue RFQ and have PCDC oversee owner’s‑rep for Greenfield project

5062095 · June 25, 2025
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Summary

After months of debate over process and who should 'drive the bus,' the Pflugerville City Council and the PCDC board voted to have the PCDC issue a request for qualifications (RFQ) and to have PCDC, with city staff, evaluate, hire, fund and oversee an owner's representative for the Project Greenfield site.

City council members and the Pflugerville Community Development Corporation (PCDC) board met in a joint session to resolve who should manage early planning for Project Greenfield, a city‑owned parcel intended for large‑scale economic development on the city’s east side.

The PCDC board had proposed a request for quotes (RFQe) approach tailored to economic development corporations; city staff preferred a request for qualifications (RFQ) route so the city could participate in the procurement process under its professional‑services rules. After extended discussion about project management, sequencing and the role of an owner’s representative, the council voted that the PCDC should issue an RFQ and that PCDC, with city staff assistance, would evaluate, hire, fund and oversee an owner’s representative identified through that RFQ process.

Jerry (PCDC executive director) and PCDC board members described Project Greenfield as a site with regional potential and said PCDC would present a targeted procurement that asks professional firms to define market opportunities and recommended implementation approaches. City staff and several council members stressed that development choices for the site should be guided by market analysis, but also by council policy choices (for example, whether the city should pursue an anchor such as higher education, biomedical incubators or other signature uses).

Under the adopted direction, the RFQ will be finalized and published with involvement from both the PCDC and city staff; responses will be reviewed in a joint process that includes city representatives on the evaluation team. Council and PCDC also agreed that the owner’s representative, once selected, will guide the multi‑phase process and that PCDC and the council will have approvals at formal milestones and for any major project spending.

Ending

PCDC board and council leadership asked staff to finalize the RFQ quickly; staff said a revised RFQ would be circulated and posted within days and that a timeline for review and selection would follow. Council members emphasized the need for clear timelines, shared oversight and a public procurement that reaches qualified national firms as well as regional practitioners.