Council approves Genesis dealership planned unit development at 4101 Industrial Lane

The City and County of Broomfield City Council on June 3 approved a planned-unit development and urban renewal site plan to allow a Genesis auto sales and service dealership at 4101 Industrial Lane, northeast of U.S. 36.

Why it matters: The approvals change allowable uses on a 3.3-acre industrial site and include variances from the Interchange Influence Area overlay for use, reduced parking setbacks and reduced landscape buffers. Staff and the applicant said the irregular lot shape and prior conveyance of land for a trail influenced the variance requests. The project will add a 27,200-square-foot building, vehicle inventory storage and a service area; the applicant estimates about 50 employees on site when operating.

What council approved: By unanimous vote (8–0), council adopted Proposed Resolution No.…