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ZBA approves larger wall sign and oversized logo for Excelsior Avenue hardware store despite board concerns
Summary
The Saratoga Springs Zoning Board of Appeals voted June 2 to allow larger wall lettering and an oversized circular logo for Saratoga Quality Hardware at 110–112 Excelsior Avenue, approving 24-inch letters and an 84-inch logo after deliberations about cumulative signage and existing vendor signs.
The Saratoga Springs Zoning Board of Appeals on June 2 granted area variances to Saratoga Quality Hardware allowing new wall-lettering at 24 inches (6 inches over the 18-inch district limit) and a circular logo 84 inches tall (68 inches over the 18-inch limit) for the store at 110–112 Excelsior Avenue.
Louise Eddie, identified in the hearing as the owner and applicant representative, told the board the store has been at the location about 50 years and needs clearer street-facing signage because the building is set back behind a large parking area. "We've been very fortunate to serve the community for the last 50 years in that location," Eddie said, arguing the new signage would act both as a wall sign and a replacement for a…
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