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Washington County Fair Board previews June fair and presses state lawmakers for funding
Summary
Board members discussed fair programming, marketing buys, vendors and entertainment for the 2025 Washington County Fair and reported lobbying efforts for state funding including Senate Bill 5505 and House Bill 2145 to remove the lottery cap.
At its May 7 meeting, the Washington County Fair Board reviewed a broad preview of the 2025 fair — including advertising, entertainment, vendors and new exhibit categories — and updated members on legislative efforts to increase fair funding.
Leah and marketing staff described a major advertising push across television, radio, outdoor billboards and digital platforms. Staff said digital metrics from the previous year had more than 1,600,000 views in a month and reported a planned connected-TV (CTV) buy of 300,000 ad impressions targeted to Washington County ZIP codes, with 150,000 of those impressions in Spanish. The board also discussed daily placements on local morning and evening newscasts, radio buys on country and rock stations, and expanded outdoor…
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