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Sedona DMO reports growing B2B outreach, fam tours and plans for IPW

3666950 · June 4, 2025
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Summary

Staff described expanded business‑to‑business outreach: new landing pages for travel trade and media, hotel/dining grids, 31 familiarization tours year‑to‑date and attendance at IPW to pursue new group and international bookings.

The DMO updated the Tourism Advisory Board on business‑to‑business (B2B) tourism development including travel‑trade landing pages, media resources, hotel and dining grids and outreach to tour operators and meeting planners.

Staff said 31 familiarization (FAM) tours for about 65 travel‑media and…

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