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Carter County tourism office reports rising outreach; city names developer for extended‑stay hotel
Summary
County tourism staff reported paid advertising, event sponsorships and a year‑long online feature to the commission and said a hotel feasibility study has produced a selected developer for an extended‑stay hotel pending TIF language updates with the city.
Representatives from county tourism and city staff told the Carter County Board of Commissioners on Wednesday that recent marketing and events have boosted visitor interest and that a developer has been selected for an extended‑stay hotel on a city‑owned parcel in Elizabethton.
The tourism representative told commissioners the Chamber’s recent campaigns — paid features in regional outlets, search‑engine and social advertising, and sponsorships of local events — produced tens of thousands of impressions, several thousand website clicks and an estimated short‑term increase in hotel room nights tied to sporting events. The Chamber representative also reminded commissioners that the county’s one‑year contract with the Chamber will end…
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