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San Antonio plans citywide on‑call marketing contracts to consolidate 143 departmental agreements
Summary
The city will seek multiple on‑call marketing, advertising and communications vendors to replace dozens of fragmented contracts; the RFP is valued at about $4.6 million annually with a proposed three‑year term and two one‑year renewals.
Alana Reed, director of Communications and Engagement for the city of San Antonio, briefed the Audit Committee on May 13 on a proposed, citywide solicitation to establish multiple on‑call marketing and communications contracts.
Reed said the program is designed to replace a fragmented set of departmental contracts: "Currently, 77 unique vendors support a 143 departmental contracts for advertising, marketing, communications, design, and video production." The request for proposals is framed as a three‑year contract with two one‑year renewal options and an estimated value of $4,600,000 annually.
The RFP…
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