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Long Beach recognizes second cohort of legacy businesses, launches city program supports
Summary
The city presented certificates to 20 newly certified legacy businesses and outlined a Legacy Business Program offering promotional, technical and financial assistance to businesses at least 10 years old that contribute to neighborhood character.
Long Beach City Council on May 6 celebrated the city’s Legacy Business Program and presented certificates to 20 newly certified businesses in a recognition ceremony at City Hall.
Economic Development staff described the program as a means to preserve the city’s cultural identity and to provide promotional, technical and limited financial assistance to long-standing local businesses. The program’s criteria include a minimum tenure of 10 years in Long Beach, demonstrated community impact, and support for neighborhood character and equitable practices.
The city named 20 newly recognized legacy businesses, including Deep Blue Swim School, The Bee Room, For the Child (which staff and a councilmember flagged as marking its 50th year in Long Beach), Mineshaft Bar, Glassstones Long Beach, Schooner or Later and others drawn from varied industries such as retail, hospitality and service providers. City staff said the program offers a registry, marketing toolkit and a business liaison service for one-on-one assistance.
Councilmembers congratulated the honorees and thanked Long Beach Heritage for the program foundation. Several councilmembers and staff invited honorees to receive certificates and photographs following the presentations.
