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Downtown East and Project Greenfield: Pflugerville highlights mixed‑use development plans
Summary
Mayor Victor Gonzales said construction on Downtown East is underway and described Project Greenfield, a 52‑acre site near Lake Pflugerville planned for higher education, convention space, housing, hotels and an amphitheater.
Mayor Victor Gonzales said construction on Downtown East is underway and presented details about Project Greenfield during the state of the city address.
"Construction on Downtown East is officially underway," Gonzales said, describing Downtown East as a multiuse district that will include the Monarch recreation center, a new city hall, a civic plaza and an extended main street. He described the Monarch as a "cutting edge multigenerational recreation center" and said the new facility would include a stand-up racing slide.
Gonzales also described Project Greenfield, a 52-acre acquisition south of Lake Pflugerville that he said envisions a higher education campus, a convention center, multifamily housing, hotels and an amphitheater, with mixed-use retail and entertainment along lakefront open spaces.
The remarks presented the city’s development goals and project concepts; the transcript did not document formal land acquisitions, zoning actions, specific developers beyond a presenting sponsor name, financing details, or scheduled start/completion dates. The mayor thanked Griffin Swinnerton as the state of the city presenting sponsor and identified Griffin Swinnerton as the master developer for Downtown East during the remarks.
