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Del Norte visitor bureau cites marketing gains; board raises capacity and storm‑season promotion concerns
Summary
Crescent City Del Norte Visitor Bureau presented an annual report highlighting high-performing campaigns, Visit California partnership results and website growth; supervisors and public commented on trailhead capacity, storm-season advertising and Bigfoot-themed tourism.
The Crescent City Del Norte Visitor Bureau presented its annual report to the Del Norte County Board of Supervisors, reporting strong marketing results tied to Visit California partnerships, rising website traffic and several events placing highly in a regional strategic tourism ranking.
Cindy Bossberg, executive director of the Crescent City Del Norte Chamber of Commerce and the Del Norte Visitor Bureau, told supervisors the bureau is funded by transient occupancy tax (TOT) dollars and that a Visit California regional strategic tourism plan ranked three Del Norte events among the top four in the North Coast region. She said…
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