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Retail Strategies outlines recruitment plan for Argyle, cites large trade area and near-term prospects
Summary
Retail Strategies gave a data-driven recruitment presentation at the May 1 Argyle Municipal Development District meeting, highlighting a custom trade area, population growth and a prospect list of 102 retailers; staff and board discussed timelines and next steps.
Madison Veil, portfolio director for Retail Strategies, told the May 1 meeting of the Municipal Development District for the Town of Argyle that her firm is targeting retailers to locate inside Argyle’s corporate limits using a combination of mobile data, drive-time analysis and a custom trade-area polygon.
Veil said the custom trade area around a major Argyle anchor (the CVS) captures an estimated population just under 100,000 with strong projected growth and a high median household income the firm reported as about $140,000. She said Retail Strategies’ leakage study shows local demand of roughly $1.4 billion versus supply captured within the polygon of about $556 million, leaving…
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