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Council authorizes alcohol sales, waives street-closure and related fees for Cattle Call festivities
Summary
The council approved a request to allow alcohol sales and waive street-closure and other fees for the annual Cattle Call events; staff said the chamber organizes the events and private security plus police overtime will be used for safety.
The Brawley City Council voted to authorize sale of alcohol and to waive the street-closure fee and all associated city fees for the Cattle Call festivities, including a chili cook-off and mariachi night. Staff presented maps of proposed closures and said the parade route will remain unchanged from last year.
April Hodgson, recreation coordinator presenting on behalf of parks and recreation, said organizers provided maps of the chili cook-off and mariachi night street closures and that the parade map was unchanged. Staff also asked the council to waive closure and event fees and to authorize alcohol sales for the events.
Council members discussed the fiscal impact of waiving fees and asked the chamber to provide records of sales-tax and transient-occupancy-tax revenue generated by the events over the past five years. Karen, an administrative assistant for the chamber, said event revenue is recorded and typically reinvested into the event for items such as insurance, security, light towers and generators.
Sergeant Magona and other staff described security planning: the event organizers are required to contract bonded private security for each event and coordinate with police and fire departments; police provide on-site presence in addition to private roving security. Staff said the city’s in-kind impact for waived fees had been estimated in discussion as roughly $32,000 (not a city-confirmed budget figure) and the council asked for five years of economic-impact records from the chamber.
A motion to approve the sale of alcohol and to waive street-closure and event fees carried on a voice vote. Councilman Grass made the motion and Councilman Kelly seconded; the mayor called for "aye" and declared the motion passed.
