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Council reviews new logo mockups from intern; opts for further public input and mockups
Summary
The council reviewed logo concepts developed by intern Josie Lott, praised the use of local symbols (yucca, dark‑sky stars) and asked staff to produce additional mockups (including black‑and‑white and business‑card views) and to consider a public survey or contest later this year.
Council members reviewed several draft logos created by intern Josie Lott and gave feedback on color, layout and symbolism. Members liked versions that incorporated yucca (local plant), dark‑sky stars and natural color schemes and suggested additional mockups to test reproduction at small sizes (letterhead and business cards) and in black‑and‑white.
Staff described the designs as work‑in‑progress and suggested a public engagement step — a contest or town survey — in the fall to solicit community input. Several councilors favored a longer, horizontal design for letterhead and a circular mark for merchandise and digital use. Members agreed the project remains at the work‑session stage and asked staff to return with refined options and sample sizing.
No formal vote was taken. One councilor said business cards and the town’s new .gov domain make the timing useful for a finalized logo, but the council asked staff to prepare additional mockups and public‑engagement options before adopting a new municipal mark.
