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Seaside council approves Placer.ai subscription despite privacy questions from residents
Summary
Council authorized a $27,250 software subscription with Placer.ai for location analytics; staff said data are aggregated and do not identify individuals. Residents raised privacy concerns during public comment; council approved the licensing agreement unanimously.
Seaside City Council voted unanimously Aug. 7 to authorize the city manager to enter into a licensing agreement with Placer.ai for a $27,250 software subscription to obtain aggregated location and event analytics.
City staff said the subscription will give economic development and public works real-time visitor and event metrics — for example, how many people attend an event, where attendees come from, and where they go…
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