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Board directs administration to work with Booster Club on $540,000 digital-scoreboard plan

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Summary

Booster Club leaders presented a fundraising plan to install digital scoreboards at Ames Field and the high school gymnasium, estimated at about $540,000 with a five-year payoff plan; the board directed administration to continue working with the Booster Club to review site, maintenance and insurance issues.

Jordan Public School District Booster Club leaders outlined a plan on April 14 to install digital scoreboards at Ames Field and in the high school gymnasium and the board voted to direct administration to continue working with the Booster Club on the project.

Booster Club presenters said the project includes two digital displays, installation and a maintenance/insurance reserve. The Booster Club's presenters estimated combined scoreboard and installation costs at roughly $540,000 and proposed a fundraising target of approximately $612,000 to include a 10-year insurance/maintenance reserve ($71,000) and contingency. The plan outlined three fundraising streams: four title sponsors (static signage), program-level support from athletics and activities, and digital in-game sponsorship sales.

Presenters said the Booster Club's aim is to retire the scoreboard debt in the first five years through title and program sponsorships and then to direct digital-sponsorship revenues back to individual programs in years six through ten. The Booster Club emphasized the displays could serve athletics (football, soccer, track, wrestling, basketball), community events and instructional opportunities (a proposed CTE-aligned curriculum with Daktronics).

Superintendent Renee Davidson and several board members discussed facilities, turf and insurance implications; administration told the board it would review site, maintenance, insurance and long-term replacement planning before contracts were finalized. Board members asked that the district's general fund not be used for the project; Booster Club leaders said the proposal relies on outside fundraising and sponsorships and asked only that administration review district operational implications.

After discussion a board member moved and the board seconded a motion to direct administration to work with the Booster Club on the project; the motion carried by voice vote.

Next steps: the Booster Club will continue sponsor outreach and provide formal fundraising commitments while administration evaluates placement, installation logistics and insurance/maintenance responsibilities.