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Council hears microtransit update as Measure E revenues create funding choice for the program
Summary
Town staff briefed council on microtransit operations, ridership trends and funding options ahead of budget discussions; staff said Measure E half‑cent sales tax revenue provides a new ongoing funding source but council must weigh tradeoffs with housing and emergency preparedness priorities.
Council received an update on the town’s microtransit pilot and budget implications ahead of upcoming April budget hearings. Transportation staff presented ridership, shared-ride percentages and year-to-date costs, and described a “sweet spot” where higher shared-ride percentages reduce cost per passenger but may increase wait times.
Staff reported that average daily ridership has dipped in winter months — a trend echoed across regional partners — but that year-end ridership was expected to approximate the previous year’s…
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