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Parks committee outlines marketing plan for Brasswire Campground as city pauses debt repayments pending performance
Summary
Parks and Recreation commissioners told the Ishpeming City Council that Brasswire Campground is beginning to attract visitors and that marketing, signage and a pending solar grant could help make the site self-sustaining.
Parks and Recreation commissioners told the Ishpeming City Council that Brasswire Campground is beginning to attract visitors and that marketing, signage and a pending solar grant could help make the site self-sustaining.
Committee members said the campground produced roughly $15,000 in revenue last season against about $9,500 in operating expenses, leaving a modest positive margin but not enough to resume debt-service transfers. “We are pausing on our repayment to the water and sewer funds because we're not generating enough to make those debt service payments yet,” a city staff member said during the committee update.
The committee presented a marketing plan developed by volunteers and local residents that emphasizes low-cost promotion,…
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