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Visit South Padre presents monthly report: events calendar, website launch, new sales director and PR highlights
Summary
Visit South Padre’s staff reported on February and spring-break activities, upcoming events (including an April 12 Crawfish Festival), a planned website launch, SMS outreach growth, a new director of sales hire, and PR successes including a Sea Turtle Inc. hospital feature and U.S. News ranking.
Visit South Padre staff presented the monthly operations and marketing report, detailing recent event attendance, upcoming events, website and communications updates, a new hire for sales, and public-relations coverage.
Luis Rios, event experience coordinator, reviewed recent attendance numbers: the indoor Kite Fest drew about 1,137 attendees and the Double Causeway Cross about 1,243. Upcoming events listed for April included the Fool's Run (estimated 400 attendees), the SPI Crawfish Festival (estimated 1,500 on April 12), a Semana Santa Grupo on April 19 (estimated 3,000) and Easter fireworks over the bay on April 20. Rios said the in-house SPI Crawfish Festival is intended to involve local businesses and community partners.
Staff described community outreach…
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