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Greater Richmond Partnership outlines new five-year plan, flags perception and air service gaps
Summary
Jennifer Wakefield, president and CEO of the Greater Richmond Partnership, presented a regional strategy that emphasizes lead generation, research, talent attraction and efforts to secure more direct flights to better place Richmond against peer markets.
Jennifer Wakefield, president and CEO of the Greater Richmond Partnership (GRP), presented the organization’s new five-year strategic plan and market research to the Finance and Economic Development Standing Committee on March 1.
“We work to attract new companies to the region by providing in-depth market data, marketing the region globally, and then generating economic opportunities,” Wakefield said. She described GRP’s new plan as centered on four pillars: business recruitment and cluster development; world-class research and market intelligence; amplifying awareness and talent attraction; and elevating regional competitiveness.
Wakefield…
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