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Yuba City council adopts 2025–2030 regional economic development strategy, approves 2024 performance report
Summary
The council voted to adopt the Yuba Sutter Comprehensive Economic Development Strategy for 2025–2030, approved the 2024 evaluation and public‑works appendix, and authorized submittal to the U.S. Department of Commerce Economic Development Administration.
The Yuba City City Council voted to adopt a resolution approving the Yuba Sutter Comprehensive Economic Development Strategy (SEDS) for 2025–2030, accepted the 2024 comprehensive economic development evaluation and performance report, and authorized staff to submit the package to the U.S. Department of Commerce Economic Development Administration.
The strategy and report, presented by Brenda Stranix, president and chief operating officer of the Yuba Sutter Economic Development Corporation and district director for the Economic Development District, summarize five years of regional data and list project priorities and public‑works projects the city provided for the regional plan. Stranix told the council the Yuba City metropolitan statistical area showed 1.7% employment growth year over year and a 7.22% increase in gross domestic product. She also said median household income and average wages increased while educational attainment remains a persistent concern.
The EDC presentation attributed recent business activity to growth across several sectors: healthcare and social assistance, retail, education, accommodation and food services, agriculture and public administration. Stranix reported that Yuba City recorded 24 new business openings that created 336 jobs, and that the region recorded about $1.7 billion in public investment and $76 million in private investment during the period covered by the report. She listed four Yuba City housing projects cited in the SEDS update — Tranquil Harbor Estates, Merriment Village, Life Advancement Center and Richland Village — and said the city completed $9,050,000 in public works projects in 2024 and had nine projects slated for 2025.
Council members pressed staff for more workforce detail. Vice Mayor Boomgaarden asked whether the regional data capture certificate programs and other non‑degree workforce pathways; Stranix said the Economic Development District would provide certificate‑level program information and noted the region has been awarded a $500,000 SACOG grant to support an in‑depth workforce study over the next 12–18 months. Council members also asked about the region’s rising unemployment despite employment growth; Stranix said the dataset presented were annual totals and the causes were not clear from the materials presented.
Mayor Dave Shaw moved adoption of the resolution; the motion was seconded and approved by the council. The resolution also authorizes submittal of the adopted SEDS and appendices, including the city public‑works list, to the U.S. Department of Commerce, Economic Development Administration.
The full SEDS document and the city public works appendix are available on the Yuba Sutter Economic Development website at yubasutter.com. The council asked staff to provide additional workforce certificate and commutation pattern data to follow up on the questions raised during the presentation.
