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Advisory board declines to match Contour Airlines’ $25,000 marketing contribution, offers advisory support instead
Summary
After discussion about airport-subsidized air service and marketing priorities, the advisory board voted to decline matching the $25,000 Contour Airlines contribution and instead agreed to provide advisory support to the airport and airline on marketing tactics.
The advisory board considered a request from the airport and Contour Airlines to match a $25,000 airline-provided marketing contribution and voted to decline matching funds while offering to advise Contour and airport staff on campaign strategy.
Airport staff and the board described a standard annual arrangement in which Contour provides $25,000 toward marketing its route; the airport asked if the…
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