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Kingsburg BID outlines outreach plan, brochure and conversational survey to boost business participation
Summary
At its March 4 meeting, the Kingsburg Downtown BID Advisory Board discussed a goal-setting plan that emphasizes one-on-one business visits, a brochure to explain BID services, and a short, conversational survey to gather actionable feedback from downtown merchants.
The Kingsburg Downtown Business Improvement District Advisory Board on March 4 discussed a stepped-up outreach plan to increase merchant engagement, including pairing board members with businesses for regular check-ins, a one-page brochure describing BID services and opportunities, and a short conversational survey to collect usable feedback.
Sponsor member Williams, speaking as the item sponsor, said the board should gather a mix of “soft stats” and practical counts, proposing tracking meeting attendance, participation at Fika Friday events and routine visits by board members. “Some of them are gonna be more sort of soft stats but still I think…
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