Get Full Government Meeting Transcripts, Videos, & Alerts Forever!
Explore Canton reports website, social and event growth as tourism push expands
Summary
Explore Canton told Canton’s mayor and council its website, social channels and event sponsorships produced large year‑over‑year growth, credited in part to improved search visibility and new partnerships; the group outlined print and billboard campaigns and new visitor materials.
Explore Canton representatives told Canton’s mayor and council on July 3 that the city’s tourism marketing program has seen substantial year‑over‑year growth in web traffic, social reach and event attendance and outlined planned print and billboard campaigns and other promotions.
The presentation by Explore Canton staff member Jackie (last name not specified in the meeting transcript) summarized two years of website and social‑media metrics, a plan for a printed visitor guide and rack cards, three new billboards, partnerships with LakePoint Sports and other local initiatives. “Year over year… the first year we had 25,000 users. Since then, we have 86,000 users now,” Jackie said, reporting a 244% increase in users and a rise in Google impressions to…
Already have an account? Log in
Subscribe to keep reading
Unlock the rest of this article — and every article on Citizen Portal.
- Unlimited articles
- AI-powered breakdowns of topics, speakers, decisions, and budgets
- Instant alerts when your location has a new meeting
- Follow topics and more locations
- 1,000 AI Insights / month, plus AI Chat
