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Local business groups urge Encinitas to prioritize economic development and small‑business support
Summary
Representatives of Cardiff 101, Leucadia 101, the Encinitas Chamber and Visit Encinitas told the council that economic development and business retention should be central priorities in the city’s strategic plan, citing sales‑tax revenue, jobs and cultural events as benefits.
Business and community groups told the Encinitas city council that economic development and small‑business retention should be a central priority as the council finalizes its strategic plan.
Speakers representing several downtown and main‑street organizations described how retention and attraction of local businesses support jobs, sales and hotel tax revenue the city can reinvest in infrastructure and services. Joyce Shepherd, president of Cardiff 101 Main Street Association, asked councilmembers to “prioritize economic development as a key focus for the future of Encinitas,” saying local merchants need support to reduce vacancies and to…
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