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Council approves digital large‑format signage leases at four city‑owned downtown sites amid public debate
Summary
The council authorized leases for five large digital displays on city‑owned downtown sites, approving negotiated terms that include significant city messaging time, renewable power, and site‑specific public‑art concessions.
The City Council approved lease agreements enabling installation of five large‑format digital signs on city‑owned properties in downtown San Jose, authorizing the city manager to finalize negotiated leases with Orange Barrel Media (OBM). The sites are the Center for the Performing Arts (two signs), McEnery Convention Center, Market In San Pedro Garage, and Second & San Carlos Garage.
The presentation traced a multi‑year process that began with a 2017 council direction to explore off‑site advertising on city property, an RFP process and two rounds of solicitations, and project‑level environmental review. Staff said the leases were structured as revenue‑share agreements with guaranteed minimum rents; the negotiated minimums are about 25% higher than the bidder's initial proposal. The minimum guaranteed rent across the four leases for…
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