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Board notes National CTE Month; agency reports record social media engagement and campaign materials
Summary
The board recognized Career and Technical Education Appreciation Month; agency communications staff reported that followers and engagement have roughly doubled over five years and highlighted campaign videos and an economic-impact spot airing on a local program.
Board members reviewed a governor’s proclamation recognizing National Career and Technical Education (CTE) Month in February and heard a communications update on the agency’s social media campaign.
Russell Ray, speaking for the agency communications team, said CareerTech uses February as a focused outreach period and highlighted campaign metrics: the agency reported more than 20,000 followers across…
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