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Discover Little Elm wins inaugural ‘Tourism Friendly Texas’ certification; state cites $30 million in visitor spending
Summary
A Travel Texas representative presented a Tourism Friendly Texas certification to Discover Little Elm, noting the town generated $30 million in direct visitor spending in 2023 and encouraging further hotel and event development to grow the visitor economy.
Little Elm’s tourism office, Discover Little Elm, received a Tourism Friendly Texas community certification during Monday’s council meeting from a representative of the Office of the Governor’s Economic Development and Tourism Division (Travel Texas).
The state representative called the certification “a testament to the town's vision, leadership, and unwavering commitment to fostering a thriving visitor economy” and said Discover Little Elm was among the first 20 communities in Texas to earn the distinction.
The…
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